Weatherbys Private Bank

‘Banking that knows you’

~ With M&K Design 

Copywriting‍ ‍ Brand development‍ ‍Messaging framework

Weatherbys believes banking should be personal – built on knowledge and understanding that goes beyond the numbers. Working with M&K Design, I brought that belief to life through a new tone of voice, brand narrative and messaging, all centred around one core idea: ‘Banking that knows you’. The result is copy that feels warm, insightful and distinctly human. Banking with personality, you might say.

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